Fundraising is the lifeblood of every institution of higher learning, as well as both public and private elementary and secondary schools. The competition for private funding is strong and how you reach out to donors and prospects is key to your success.
We feel the JHL Advance tagline – “Advance Your Mission and Your Message” – says it all. Direct mail remains the most effective way of emphasizing the mission of your institution, while sharing the message that your donors, alumni and prospects need to see. We offer pricing that gives you the flexibility to either realize cost savings on your project, or provide the ability to extend your reach to an even larger audience.
Between solicitation, stewardship, events and alumni/community relations, many advancement office staffs are stretched thin and data resources may be limited – so let JHL organize and segment your data.
Whether it’s using your data to create a segmentation strategy, programming for variable data messaging, or simply formatting your data to meet current postal standards, JHL can help you meet deadlines, increase participation and maximize your fundraising goals – and your ROI.
Our data professionals work with you to ensure your mailing list is accurate for targeted messaging, and prepare a logistics plan that provides timely and cost-efficient delivery.
JHL offers the following services to your institution:
Your appeal’s design enhances your message. The look and feel of your piece can mean the difference between a prospect reading the entire appeal letter or throwing it in the recycle bin.
JHL understands that many advancement offices use freelance designers because they don’t have the time, resources, or staff to design direct mail pieces. By utilizing our creative services, JHL provides a one-stop shop that can take your mailing from raw content to a finished mailing delivered to the USPS.
Our designers work with you on a layout that represents the look and feel of your institution. We’re confident we can capture your prospects’ attention and ensure they not only open the envelope, but read your message and feel compelled to lend their financial support.
JHL has been manufacturing direct mail since 1985, so there isn’t much we haven’t seen or produced. We specialize in variable data digital printing, and combine our in-house digital printing services with offset printing through a partner network to produce just about any form of direct mail piece.
Whether it’s a static piece, a specialized format with a unique look and feel, or a fully variable mailer with targeted text and images, we have the knowledge and resources to produce it efficiently and effectively.
Every advancement office must consider the impact of a given direct-mail piece on their postage budget. Postage is likely one of your biggest budget lines; stretching your budget to reach as many targeted prospects as possible can make or break your ROI.
JHL can help you stretch your postal budget and expand your reach. Because of our location in the USPS’ Great Lakes Area District – the district with the country’s highest mail volume – JHL has access to postal logistics systems that reduce postage costs and provide timely mail distribution nationwide.
Additionally, our postal logistics team combines more than 40 years of experience with the leading postal presort software to achieve the lowest postage rates.
We know that time is of the essence. We work diligently to make sure these pieces get in the hands of your donors when you need them there. When in-home dates are crucial, JHL provides the most cost-effective balance of delivery time to postage cost.