Most current sources for digital printing that first come to mind are the traditional ink and paper printers or the quick copy shop on the corner. We are neither a printer nor a copy shop. JHL Digital Direct has become a unique hybrid in the digital imaging arena because of our expertise with data. We have grown up by producing single variable imaged pieces for over a span of twenty five years. It began with daisy wheel typed envelopes, evolved through impact line printers and cut sheet lasers to our high speed, high volume, full color digital presses. We now offer you one of the largest footprints and most advanced data driven digital imaging facilities in the area.
What this means to you is that our approach to digital imaging puts the data elements first. We have the depth of knowledge to integrate your data with your printed pieces to produce a highly impactful and individualized product. Our high-tech data driven solutions, such as DataSmart™ and WOW!Mail, make it easy to test-market a campaign or product, update key factors to strengthen the message or offer, or customize data charts and images that resonate with an audience of one.
Following are some specific measures of effectiveness shown using digital print:
Higher response rates
Greater satisfaction rates
Faster response time
Higher average order value
Higher participation rates
Higher conversion rates
Reduced customer service complaints
Greater understanding of product and service benefits